MEET US
Our Story
Gemma & Jules was born from our love for family, legacy, and creating something truly meaningful for our children. Coming from a family of jewelers and investors, we wanted to blend beauty with purpose, offering timeless gifts that grow in value.
As parents, we believe in teaching kids about saving, investing, and dreaming big. With one of us having proudly served in the U.S. Navy and the other continuing a three-generation jewelry legacy, our story is rooted in care, craftsmanship, and a deep respect for building strong futures, especially for the little ones.
Where the Spark Started
When the first little ones arrived in our family, we wanted to gift them something more than just toys or clothes, we wanted to give them something that would grow with them. That’s how the idea of gifting gold bars for milestones like births and birthdays was born.
Over time, this idea turned into something even more meaningful: kid-friendly jewelry and investment pieces that hold real, lasting value. Inspired by our daughters, Gemma and Jules, each collection is designed with their curious, creative spirit in mind (and yes, they approve every pieces first!)
At Gemma & Jules, we believe in helping families invest in what truly matters. Our gold bars and jewelry are made to celebrate childhood and support their journey into the future— always with a sprinkle of magic.
The Heart Behind the Capes
Our brand mascot—a brave little bunny in a soft cape—is more than just a cute character. He carries a story stitched in love and meaning.
The bunny itself belongs to Gemma, a cherished companion since her earliest days. The cape? it's a baby blanket that once wrapped Jules in warmth and comfort.
Together, they tell the story of two sisters and the values we hold dear, love, legacy, and the power of early beginnings.
This bunny is a gentle reminder that even the softest things can carry the biggest dreams.
Our Mission
To help families gift with intention by creating jewelry and gold pieces that grow in value, just like the little ones who wear them. We believe in celebrating childhood while planting seeds for a brighter financial future. Through joyful design and meaningful products, we make it easy to give something truly special, now and forever.
Our Vision
We dream of a world where children grow up with not just sparkle, but security. A world where gifts inspire learning, creativity, and a smart relationship with money. Through Gemma & Jules, we hope to become a trusted companion to families, offering not only beautiful treasures but also tools to navigate life with love, wisdom, and wonder.